Vanessa is a brand consultant, lecturer in Marketing at HEC Montréal, art director, and public speaker. Often referred to as a "brand whisperer" or "brand psychologist", the guiding principle behind all of her work is to make a difference by having a positive impact on people’s lives.
50+ entrepreneurs, founders and executive leaders of small to medium businesses have trusted her towards achieving business growth and success. The initial focus is on clarifying, strategizing and building a brand from the inside out. Vanessa teaches about brands and psychology and inspires her audience through public speaking engagements and workshops. She promises to make you think deeper about yourself and your business, to see things a bit differently, to learn and to experience a breakthrough at every conversation or meeting. In addition, she hosts conversations with bestselling authors, experts and thought leaders for her blog.
With 11+ years in the business of relationships in different fields that she’s passionate about, Vanessa holds a Bachelors degree in Psychology and a Masters degree in marketing. These unexpected elements of her background create a unique mix enabling her strategic, analytical, practical, creative, and human approach to business.
“Sometimes it’s the unexpected elements of your background that create a unique mix that enables you to see things just a bit differently from everyone else” - Dorie Clark
what do i stand for? what are my values?
I stand for:
Making a difference in people’s lives and building true long lasting relationships
Caring for people’s well being and growth is sincere and profound. Whether I’m facilitating a brainstorming session with my clients, speaking to an audience at a conference, teaching a class about brands or having a conversation with a bestselling author, my actions are always aligned with my purpose. That’s what leads to authentic fulfilment.
VALUES I LIVE by
passion ANd enthusiasm
Authenticity and Integrity
learning and growth
If all of the above speaks to you,if your values align with mine, then let’s collaborate!
What is the best part of your job and why?
The best part of my job is people; authentically connecting with people and developing deep and caring relationships with them. This holds true with my clients, with members of my team, and it’s also why I love business development and networking. Without people, I simply wouldn’t be able to fulfill my purpose.
It aligns with the fact that I’m an ENFJ.